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Pernod Ricard Dubai Office


  • Corporate Office

  • 2019

  • 10,000 Sqft /

  • Dubai United Arab Emirates

Pernod Ricard Gulf commissioned Basics Architects to design their upcoming corporate office in Dubai. The selected site overlooks the JAFZA port, the largest commercial  harbor in Dubai. The company has a global working culture with their employees being an amalgamation of nationalities of various countries. The work ethics combined with the transparent work culture of the company needed a direct reflection in the design. The company with extremely strong liquor brands needed them to be subtly incorporated into the design itself.   

The awkward shape of the site had its own challenges in the overall space planning. The arc shape combined with the trapezoidal shape of the site was offset towards the center  to create an island. With two facades offering full glass, natural light was drawn into the entire work area. The third side with an opaqueness was used to create a strong backdrop of the open work area. The work area with the island extends into the reception ensuring that every part of the office not only receives natural light but also offers a majestic view of the JAFZA port. The boardroom, meeting rooms, and staff hub were strategically placed to ensure privacy and easy access. 

The open ceilings with exposed services give an industrial look while making the work hall spacious reflecting the transparent culture of the company. The central island is highlighted by a wooden baffle ceiling which also acts as an acoustic barrier. The island becomes a central feature of the hall. The carpet in the hall has a strong multi-directional geometrical pattern and blends with the organic shape of the site. The enclosed offices in the open hall have been treated as standalone by providing a suspended ceiling and disconnected from the main exposed roof. To bring the various brands under Pernod together, the basic color palette was largely kept monotone. This served as a blank canvas and was highlighted with brand themes that came in the form of soft furnishings, accent color  pops, and graphics. Each of the enclosed rooms was assigned a specific brand and the general aesthetic worked around the brand.  

The very factor of transparency, usability, and creativity in Pernod Ricard’s nature of work is reflected, the moment one walks inside the office space. What has emerged is a fusion of colors, materials, and patterns that is a perfectly expressed notion of a bright, collaborative and dynamic workspace. 

More Office Interior Projects

Pernod Ricard Dubai Office


  • Corporate Office

  • 2019

  • 10,000 Sqft /

  • United Arab Emirates

Pernod Ricard Gulf commissioned Basics Architects to design their upcoming corporate office in Dubai. The selected site overlooks the JAFZA port, the largest commercial harbor in Dubai. The company has a global working culture with their employees being an amalgamation of nationalities of various countries. The work ethics combined with the transparent work culture of the company needed a direct reflection in the design. The company with extremely strong liquor brands needed them to be subtly incorporated into the design itself.   

The awkward shape of the site had its own challenges in the overall space planning. The arc shape combined with the trapezoidal shape of the site was offset towards the center to create an island. With two facades offering full glass, natural light was drawn into the entire work area. The third side with an opaqueness was used to create a strong backdrop of the open work area. The work area with the island extends into the reception ensuring that every part of the office not only receives natural light but also offers a majestic view of the JAFZA port. The boardroom, meeting rooms and staff hub were strategically placed to ensure privacy and easy access.  

The open ceilings with exposed services give an industrial look while making the work hall spacious reflecting the transparent culture of the company. The central island is highlighted by a wooden baffle ceiling which also acts as an acoustic barrier. The island becomes a central feature of the hall. The carpet in the hall has a strong multi-directional geometrical pattern and blends with the organic shape of the site. The enclosed offices in the open hall have been treated as standalone by providing a suspended ceiling and disconnected from the main exposed roof. To bring the various brands under Pernod together, the basic color palette was largely kept monotone. This served as a blank canvas and highlighted with brand themes that came in the form of soft furnishings, accent color pops and graphics. Each of the enclosed rooms were assigned a specific brand and the general aesthetic worked around the brand.  

The very factor of transparency, usability and creativity in Pernod Ricard’s nature of work is reflected, the moment one walks inside the office space. What has emerged is a fusion of colors, materials and patterns that is a perfectly expressed notion of a bright, collaborative and dynamic workspace. 

More Office Interior Projects

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  • Making Workspace Design Work – 3 Factors To Keep In Mind
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#BeforeAndAfter | How do you refurbish a #school t #BeforeAndAfter | How do you refurbish a #school to meet the needs of a growing user base, while also reinforcing its ties to its host city?

For @sunbeamsuncity, the solution lay in the vibrant ghats of Varanasi. Our approach entailed:

🔴 Mapping the colours of the historic city
🟢 Creating a material palette inspired from local architecture
🟡 Enhancing the building envelope to create playful spaces shaded from the harsh sun

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Upto 15% of those surveyed by @ebrd_official and @ Upto 15% of those surveyed by @ebrd_official and @stanford stated that they'd rather quit than be forced to come back to the office.

One thing is clear - #workspaces must be designed to be ‘sticky’, offering employees concrete reasons to return day after day.

Swipe to know how design can make a difference #LinkInBio

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#TheMakingOf @fybrosofficial Commercial Complex | #TheMakingOf @fybrosofficial Commercial Complex | Elevating user experience through #FacadeDesign

The composite facade of the project: 

✔️ Helps maintain optimal indoor temperature without over-reliance on air conditioning.
✔️ Presents a welcoming sight to all entering the campus.
✔️ Lends the project a unique visual identity.

#StayTuned to learn more about the project!

#BASICSarchitects #DesignsThatDeliver #NatureIntegratedDesign #WorkspaceDesign #WarehouseDesign #CommercialDesign #FacadeDesign #GreenDesign #UserExperience #BrandedSpaces #ArchViz #3DView #Archirender #Archigram #Architecture #Design #ProjectUpdate #Noida
Expansive green roofs, tree-dotted plazas, and bre Expansive green roofs, tree-dotted plazas, and breezy shaded walkways make #HighStreet not just a family-friendly destination, but an ecological asset for its host city #Zirakpur.

Just a glimpse of what #NatureIntegratedDesign can do 🏬🔄🌳

#BASICSarchitects #DesignsThatDeliver #MixedUseDevelopment #MixedUseComplex #CommercialArchitecture #CommercialComplex #RetailArchitecture #Hotels #Multiplex #WellnessCentre #UrbanPlanning #UrbanDesign #ShoppingComplex #PublicSpace #Architecture #Design #IndianArchitects #IndianDesigners #Punjab #Development
#TheMakingOf Fybros Commercial Complex | Taking cu #TheMakingOf Fybros Commercial Complex | Taking cues from the client brand to develop a holistic design response. 

For this leading manufacturer of #electrical products, we proposed a design solution that manifested the client’s values in the built form – sleek, #sustainable and user-centric.

Combining planters, lattices and louvers, the layered #facade elevates the #mixeduse facility to a #modernworkspace. 

#BASICSarchitects #DesignsThatDeliver #NatureIntegratedDesign #WorkspaceDesign #WarehouseDesign #CommercialArchitecture #CommercialComplex #FacadeDesign #GreenBuilding #BrandBuilding #BrandExperience #BrandedSpaces #ConceptDesign #ArchViz #Archigram #Architecture #Design #ProjectUpdate#Noida
#TheMakingOf Fybros Commercial Complex | How site #TheMakingOf Fybros Commercial Complex | How site constraints and functional demands are addressed in #NatureIntegratedDesign 🏬♻️🌤️

Responding to the harsh western sun was central to our #Design for this complex, which houses a #warehouse as well as a #workspace.

More on the project coming soon! #StayTuned

#BASICSarchitects #DesignsThatDeliver #WorkspaceDesign #WarehouseProject #CommercialArchitecture #CommercialComplex #FacadeDesign #GreenBuilding #GreenDesign #GreenFacade #Louvers #Sunbreaker #FormFollowsFunction #PassiveDesign #ConceptDesign #ArchiRender #Archigram #Architecture #ProjectUpdate#Noida
‘USGBC reports 146 buildings in India are LEED c ‘USGBC reports 146 buildings in India are LEED certified. For 32% of surveyed owners and developers, opting for #GreenBuilding practices is ‘the right thing to do’.

As a trillion-dollar enterprise, the #building industry doesn’t often make room for altruism – which makes these sentiments a very pleasant surprise,' writes our Founder and Principal Architect @vinodsinghi.

Head over to the #LinkInBio to read the full piece!

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🟧 What Is: a promising parcel of land just outs 🟧 What Is: a promising parcel of land just outside beautiful Bikaner 🏜️

🟧 What Will Be: a sprawling luxury resort and wedding destination offering its guests a respite from the desert heat without shutting them away ☀️

#TeamBASICS is thrilled to be bringing this project to life!

#REPOST @vinodsinghi with @get__repost__app

It's Spring time, but temperatures in Bikaner are already touching 40 degrees. The summer peak will be harsher still, and may even touch 50°.

It is challenging to imagine that this climate could be the backdrop for a 120 key luxury retreat + wedding destination. But Bikaner's many resplendent Havelis, palaces and forts have proven that the right climate responsive architecture can navigate any context.

Looking forward to apply some of that vernacular wisdom in this #Hospitality project to create spaces that remain rooted in their setting.

#BASICSarchitects #DesignsThatDeliver #NatureIntegratedDesign #NewProject #StudioUpdates #IndianArchitects #IndianDesigners #HospitalityDesign #Hotels #Resorts #LuxuryLiving #InsideOutside #LuxuryLifestyle #DestinationWedding #Bikaner
We're Hiring! Looking for passionate and creative We're Hiring!

Looking for passionate and creative Architects to join our team for the following position:

- Senior Architect (5+ years experience in Hospitality, Commercial & Educational projects)

- 3D Visualizer (2 -3 years experience in Exterior and Interior Modelling)
- Location: New Delhi

Interested applicants may mail their CV and portfolios to: careers@basics.co.in

Visit www.basics.co.in for more details

#design #architecture #careers #recruitment #basicsarchitects

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